SAS Marketing Automation 4 provides organisations with a strong, well-rounded solution that marketing professionals can leverage to maximise value and return from their efforts

[ 1 July 2004, Marketing ]

BEE is about growing skills from within, training up existing employees, getting involved in the learnership programmes through your SETA, and giving back to the community you serve through social responsibility investment (SRI)

[ 1 July 2004, Ed's Comment ]

South African industries must learn to understand their customers beyond the internal instinct and knowledge gleaned from years of being in business

[ 1 July 2004, Research ]

Deidre Dawson of Technology Concepts reviews the progress of the electronic newsletter and gives some tips on how companies can make the most of this communication tool.

[ 1 July 2004, Online, digital ]

[ 1 July 2004, Radio/TV ]

[ 1 July 2004, Advertising ]