(Category)Online, digital

• Top trends in Internet marketing strategy

  Syndication of content through the use of RSS feeds is set to become one of the hottest trends of 2005

  [ March 2005 ]

• Creating online customer communities

  Companies with consumer-orientated brands can experience powerful marketing returns by using digital media to build a community of users around the lifestyles associated with their products and services

  [ March 2005 ]

• DTI's Savant website for SA ICT/electronics info is a hit

  [ January 2005 ]

• How to avoid being a spammer in the works

  [ October 2004 ]

• The hottest content strategy out there

  'Syndication' is a process of providing your content to others, doing updates of information and generally spreading your content from one place to another

  [ October 2004 ]

• Digital marketing - the new 'new thing'?

  The advent of Rich Internet Applications (RIAs) is the holy grail of user experience

  [ October 2004 ]

• Six steps to website success

  There are six phases that need to be planned and well implemented

  [ October 2004, CubicICE ]

• Silencing the spam: what works

  One important business e-mail lost is far worse than 1000 spam messages received

  [ September 2004 ]

• Predicting customer behaviour is a science

  By using the correct metrics, and understanding exactly how they relate to business returns, companies can meet both strategic corporate and customer satisfaction goals

  [ September 2004 ]

• SA web attracts 3,5m highly educated, big-earning readers

  [ September 2004 ]

• OPA slams Telkom cost structure

  [ August 2004 ]

• The Web: A waste of time or invaluable?

  The Financial Mail will be publishing as a special insert the FM100, a list of the best 100 websites for saving users time and money. Best of all – it is nominated by the users themselves.

  [ June 2004 ]

• Electronic newsletters have gained in stature

  Deidre Dawson of Technology Concepts reviews the progress of the electronic newsletter and gives some tips on how companies can make the most of this communication tool.

  [ July 2004 ]

• Boom in sites, but not in sales

  [ June 2004 ]

• The top ten mistakes on websites

  International web specialist, Sally Falkow, visited South Africa in March 2004, to share web strategy and online marketing insight with local marketers.

  [ April 2004 ]

• ICEtracks - intelligent web statistics measurement

  [ April 2004 ]

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